I remember a field in Perthshire. It was the height of summer, and the skies were clear, the kind of naïve calm that lures even the most seasoned event professional into a false sense of security. On paper, the build looked simple enough: 10,000 guests, three main structures, two catering villages, and a live-stream production tent. On the ground, things were very different. The challenge wasn’t the structures themselves, but what ran between them: hundreds of metres of cabling, water supply, and waste management that would make or break the guest experience.
As people who’ve been in the marquee industry for decades, we’ve learned one truth that never changes: your event may be glamorous, but its infrastructure is not. And yet, it’s the difference between a high-end experience and a catastrophic failure.
